Help assistant with sources

Answers your customers can check.

Every reply links its sources.

Citewell answers customer questions in a chat widget on your site, using only the help articles you give it. When it can't find an answer, it says so and hands the chat to your team.

Set up an assistant, freeHow answers work
  • Free plan, no card
  • Works without an AI key
  • No markup on AI usage

Why it works

No guessing. No made-up policies.

The assistant only answers from your own help content, shows where each answer came from, and steps aside when your content doesn't cover the question.

Grounded in your content

Paste articles or Markdown, or import public pages by URL. Answers come only from your knowledge base.

Citations on every answer

Each reply links the passages it used, so customers and your team can check it.

Says “I don’t know”

If nothing in your content matches well enough, it doesn’t guess. It offers to put the visitor in touch with a person.

Hand-off to your team

“Talk to a human” opens a ticket with the full chat attached. Your replies reach the customer by email.

Find the gaps

Analytics show answer and escalation rates and list the questions your content couldn’t answer.

AI optional

Without a key it replies with the most relevant passages. Add your own Anthropic key for written answers with citations.

Confidence check

When it isn't sure, it says so.

If the best passages don't cover the question, the assistant doesn't answer. It offers a person instead and logs the question so you can fill the gap.

  • Unanswered questions listed under Analytics
  • “Talk to a human” creates a ticket with the chat
  • Open tickets older than 24 hours trigger a reminder
See how hand-off works

Install

One script tag on your site.

Paste the snippet into your site's HTML. It adds a Help button in the bottom-right corner that opens the chat.

  • Set your own button text
  • Turn a widget off to stop answering immediately
  • Visitor IP addresses are not stored with chats
<!-- Paste before </body> -->
<script
  src="https://citewell.kapturisemedia.com/widget.js"
  data-widget="your-widget-id"
  data-label="Help" async></script>

How it works

From help center to live assistant.

Add articles

Paste text or Markdown, or import public pages by URL.

Test

Ask real questions in the playground and check which passages are cited.

Install

Paste one script tag on your site to add the chat button.

Improve

Answer escalated tickets and write articles for the unanswered questions.

Pricing

Start free. Upgrade when it pays off.

Free

$0 /month

  • 100 assistant answers / month
  • 5 knowledge sources
  • 25 escalated tickets / month
  • 1 website widget
  • Citations on every answer
  • Citewell link in the widget
Start free
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Pro

$79 /month

  • 5,000 assistant answers / month
  • 200 knowledge sources
  • 1,000 escalated tickets / month
  • 10 website widgets
  • Everything in Free
  • No Citewell link in the widget
Start free, upgrade anytime

FAQ

Questions, answered.

Do I need an AI key?
No. Without a key the assistant replies with the most relevant passages and links. Add your own Anthropic key for written answers with citations; your provider bills you directly and we add no markup.
Can it make things up?
Answers are built only from your passages and must cite them. Answers without valid citations, or where your content doesn’t cover the question, are treated as unanswered and the visitor is offered a person.
What if customers use different words than my articles?
Common support wording is matched for you (for example “money back” finds “refund”). Add your own product’s terms as synonym groups under Knowledge base.
What happens at my plan limit?
The widget tells visitors the assistant is unavailable and still lets them contact you while ticket allowance remains. We email owners at 80% and 100%. You are never charged overage.
Can I export or delete my data?
Yes. Owners and admins can download a JSON export of sources, conversations and tickets. Owners can delete the workspace permanently.

Answers you can stand behind.

Add your help articles, test a few questions, and put the widget on your site.

Start freeRead the guide